Best Laid Plans

Prophetic Welcomes Kaci Mikusevich

Prophetic adds Kaci Mikusevich as promotions coordinator More

Managing Multiple Agencies: Many Perspectives, One Direction

To contend with a dynamic marketing landscape, most organizations hire multiple marketing agencies. Chances are, your organization can handle two or three channels well in-house. The same is true for most agencies. But in a complex marketing world comprised of inbound and outbound, content, social media, paid, organic and much more, specialization is necessary to generate significant ROI. More

How to Build a Content First Business

The definition of content marketing may be pretty straightforward, but the successful creation, curation, and distribution of said content can be a major challenge. Joe has authored the Content Inc. Model as an instructional guide for those who want to excel in content marketing. More